Movie Studios Secretly Want Fans to Boycott Them

Publicity stunt routine is the easiest reason there is. Good thing you have addressed that in this video.
I still remember what IHOP (International House of Pancakes) did when they changed the title to refer to hamburgers (International House of Burgers), seeing they serve that kind of food. They called it IHOB for a while, only to refer back to IHOP later on. How about that?

No surprise if this "Chris Pratt being Chris Pratt" thing was done on purpose just to upset us OR get our attention, which unfortunately worked TOO well. 😳