Peacock, the streaming service owned by NBCUniversal, will no longer be providing its free tier to new customers, according to a spokesperson for the company. The decision was made as part of the company’s focus on its premium offering, which is seen as crucial for remaining competitive in the crowded streaming market.
The spokesperson confirmed this news to TechCrunch on Tuesday. The move towards the premium offering is aimed at providing a more robust and comprehensive streaming experience, which will include access to exclusive content and advanced features not available on the free tier. This strategy change is in line with Peacock’s goal of becoming a top player in the streaming industry, and will help the company continue to grow and thrive in a market filled with many other competitors.
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